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One of the earliest studies of human behavior at work was done at AT&T's Western Electric Hawthorne Plant from 1927 to 1932 by Harvard's Elton Mayo. Their principle findings are still relevant today: when workers have an opportunity to contribute their thinking and learning to workplace issues, their job performance improves. "The success of your organization doesn't depend on your understanding of economics, or organizational development, or marketing. It depends, quite simply, on your understanding of human psychology: how each individual employee connects with your company and how each individual employee connects with your customers." Curt Coffman and Gabriela Gonzalez-Molina, Ph.D. in Follow This Path: How the World's Greatest Organizations Drive Growth by Unleashing Human Potential, Warner 2002. Subsequent research in the seventy years that have passed since the Hawthorne study continues to reveal much the same thing: in order to tap into the potential of human capital, executives and leaders must pay attention to their employees, on a level that respects their basic human nature and individual differences. Yet a growing number of executives intuitively know what research by the Gallup Organization reveals: most organizations are running at about one third of their human potential. Successful organizations don't expect that employee incentives will guarantee better job performance. Instead they pay attention to human nature. During the Enlightenment (1762), Rousseau observed that institutions can only flourish if they are founded on a social contract that enables human beings to pursue their individual and collective interests to the fullest extent possible. This French philosopher knew then what we emphasize in successful organizations today: The modern enterprise flourishes when there is attention to and respect for the human beings that contribute their work efforts. Important concepts covered in the full 2,000 word article: Theories of basic human behaviors Personality styles and their assessments The Big 5 Personality Factors Jung (MBTI) Marsten (DISC) Spranger (PIAV) Maslow and Hierarchy of Needs McClelland and 3 drives Herzberg and Hygiene Factors The Hawthorne Studies New Drive Theory from Paul R. Lawrence and Nitin Nohria A List of Resources Here is the order link to purchase the full article with reprint rights, $79, click HERE. All word lengths are approximate.
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