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"Success is measured by your ability to maintain enthusiasm between failures." - Sir Winston Churchill People who are considered successful in life measure high on assessments of optimistic attitudes. It would be easy to presume they are optimistic because they are successful, but there is enough research to show that the optimism comes first. High scores for optimism are predictive of excellence in everything from sports to health, elections and sales. When Metropolitan Life used an assessment of optimistic attitude to select and hire salespeople, they saved themselves millions of dollars in personnel selection. Those highest on the optimism scale outsold others in their first year by 27 percent. Max More, Ph.D., has proposed an interesting concept about two distinct kinds of optimists: those who are "dynamic" and those who are "passive." Dynamic optimists have an active, empowering attitude which creates conditions for success by focusing on possibilities and opportunities. Passive optimists simply tell themselves that all will work out just fine. They expect other people and organizations will solve the problems. Most people say they are optimists in life. In fact, very few people actually admit to and espouse a pessimistic stance. More will say they are optimistic, but with a heavy dose of realism. Important concepts covered in the full, 2,000-word article: What it Means to Have an Optimistic Attitude The Link Between Optimism and Success Passive Optimism vs Dynamic Optimism Realism and Optimism Optimists and Pessimists At Work The Basic Tools of Optimism Can be Learned How do You Rate Yourself on Your Explanatory Style? Measuring Optimism Resources on Optimism Here are the order links for this article with full reprint rights. You can use this article as your own in your newsletters, ezines and marketing materials. To purchase the full 2,000-word article (text-only) with reprint rights, $79: click HERE All word lengths are approximate.
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